40% of all music streaming in the US happens in the car. Most people don’t think about using Spotify in their car because they’re stuck in the habit of listening to the radio. 

To break this habit, we connect the most used tool in cars, the Navigation app, with Spotify. The destination the driver enters automatically influences the music that is being played.

ROLE

UX Designer, Art Director, Motion Designer

TEAM

Christy Qiao, Elaine Li, Sean Dong, Kevin Bae

CLIENT

Spotify